Business Management

ISSN: 0861-6604-Print Edition
ISSN: 2534-8396-Electronic Edition

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  • Elena Yordanova
    ASPECTS OF RATIONAL BEHAVIOUR IN ORGANISATIONAL MANAGEMENT
    JEL: A13, Z13
    Keywords: rational behaviour, behavioural aspects, management.
    Abstract: The paper deals with the specific features of some behavioural as¬pects of organizational management. It offers a slightly different interpretation by focusing on rational behaviour, which, in our opinion, is a major factor and a key driver of more efficient communication and management.

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