Бизнес управление

Брой 1, 2025 г.

MANAGEMENT practice PROFITABILITY PUZZLES: INSIGHTS FROM NORTH MACEDONIAN BANKS Tatjana Spaseska, Ilija Hristoski, Dragica Odzaklieska / 5 THE IMPACT OF DIGITAL TRANSFORMATION, CORPORATE SOCIAL RESPONSIBILITY AND MARKET ORIENTATION ON FIRM PERFORMANCE: EVIDENCE FROM VIETNAMESE COMMERCIAL BANKS Danh, Luu-Xuan, Nguyen Thanh Long / 25 PERCEPTIONS ABOUT IMPLEMENTATION OF SERVICE ROBOTS IN HOSPITALITY BUSINESSES IN KAZAKHSTAN AND RUSSIA – COMPARATIVE ANALYSIS Vesselin Blagoev, Elena Shustova, Alexandr Koichubayev / 50 CORPORATE SOCIAL RESPONSIBILITY OF AGRIBUSINESS AS A DETERMINANT FOR ENSURING THE DEVELOPMENT OF RURAL AREAS OF UKRAINE Nataliia Kurovska, Dmytro Dema, Oleksandr Vilenchuk, Larysa Nedilska, Olga Vikarchuk / 68 MEASURING THE INNOVATION ACTIVITY OF TOURISM BUSINESSES IN BULGARIA Lyubka Ilieva, Mariyana Bozhinova, Lyubomira Todorova, Pavlin Pavlov / 87 SPACE INSURANCE – INNOVATIONS AND CHALLENGES FOR THE INSURANCE BUSINESS Irena Markova / 102

PROFITABILITY PUZZLES: INSIGHTS FROM NORTH MACEDONIAN BANKS

The profitability of banks, as an indicator of financial performance, reflects their ability to generate substantial revenues. Bank profits are essential for their survival, solvency, and growth in a highly competitive environment. Moreover, even if solvency is high, ...

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THE IMPACT OF DIGITAL TRANSFORMATION, CORPORATE SOCIAL RESPONSIBILITY AND MARKET ORIENTATION ON FIRM PERFORMANCE: EVIDENCE FROM VIETNAMESE COMMERCIAL BANKS

Digital Transformation (DT) has become a critical factor for maintaining competitiveness in the financial sector. However, the interplay between Market Orientation (MO), Corporate Social Responsibility (CSR), DT, and their combined impact on Firm Performance (FP) ...

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PERCEPTIONS ABOUT IMPLEMENTATION OF SERVICE ROBOTS IN HOSPITALITY BUSINESSES IN KAZAKHSTAN AND RUSSIA - COMPARATIVE ANALYSIS

Our goal is to assess the understanding and acceptance of robotization in hospitality, based on research done in the two countries. This research applies a survey method to collect respondents’ opinion of hospitality employees vs hospitality customers. The main ...

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CORPORATE SOCIAL RESPONSIBILITY OF AGRIBUSINESS AS A DETERMINANT FOR ENSURING THE DEVELOPMENT OF RURAL AREAS OF UKRAINE

The growth of scientific and practical interest in the problems of corporate social responsibility relates to the public demand for value orientations of modern life, which are based on the principles of democracy, objectivity and justice. The basis of multifunctional ...

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MEASURING THE INNOVATION ACTIVITY OF TOURISM BUSINESSES IN BULGARIA

The implementation of innovations in tourism enterprises is a key factor in increasing their competitiveness. A challenge for the tourism businesses in Bulgaria is to develop innovative solutions that will diversify their tourism products, optimize business operations ...

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SPACE INSURANCE – INNOVATIONS AND CHALLENGES FOR THE INSURANCE BUSINESS

The study focuses on the theoretical and applied aspects of insurance in the aerospace industry. The author's aspiration is to substantiate the role of space insurance as one of the main methods of increasing corporate security in space companies. The increased ...

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