Year 2022, Issue 1

Date published

29.3.2022

CONTENTS

  • Mihail Chipriyanov, Magdalena Slave Andonovska
    SPECIFIC CHARACTER OF THE MEDIA AS BUSINESS ORGANIZATIONS AND MODELS FOR ANALYSING THE VALUES CREATED BY THEM
    JEL: M21.
    Abstract: The article focuses on current issues related to strategic analysis of value creation in the media. At the beginning, the characteristic features of a media organization as such are presented and the specific aspects of its business... The article focuses on current issues related to strategic analysis of value creation in the media. At the beginning, the characteristic features of a media organization as such are presented and the specific aspects of its business management are assessed. Methodological issues of the analysis of value creation in the network form of partnership are clarified. The concluding part visualizes a generalized model of the value chain after the example of the audiovisual media in the Republic of North Macedonia.
  • Michal Stoyanov
    Q-COMMERCE THE NEXT GENERATION E-COMMERCE
    Abstract: Q-commerce is a product of the integration of information and communication technologies and the migration of product exchange in the online environment, which in combination with the possibilities of physical delivery within a... Q-commerce is a product of the integration of information and communication technologies and the migration of product exchange in the online environment, which in combination with the possibilities of physical delivery within a relatively short period of time, creates a new business segment for product exchange. In the course of the article, general and specific methods such as the descriptive method, situational and content analysis are used. This paper presents the nature, features, status and future development of Q-commerce as the next generation of e-commerce. Q-commerce is a business model that is gaining momentum, which is a product of rapid development and penetration of digital technologies in human and business life, increasing concentration of urban population, anti-epidemic restrictions imposed during the pandemic of COVID-19.
  • Rumen Erusalimov, Nikolay Valeriev Iliev
    THE IMPACT OF COVID-19 ON DEVELOPMENT OF MOTOR CASCO INSURANCE IN BULGARIA
    JEL: G22.
    Abstract: : Motor Casco Insurance is the most concluded voluntary insurance policy on the Bulgarian insurance market and in recent years its market share is about 27% in the General (Non-life) Insurance Section. The aim of the study is to... : Motor Casco Insurance is the most concluded voluntary insurance policy on the Bulgarian insurance market and in recent years its market share is about 27% in the General (Non-life) Insurance Section. The aim of the study is to assess the impact of measures taken by the state to limit the spread of SARS-CoV-2 virus on the development of Motor Casco Insurance. As a result of the study, it was found that the measures imposed by the state did not significantly affect the development of Motor Casco Insurance in Bulgaria, but simply slowed down its pace. However, there is a significant reduction in the number of road accidents, especially in 2020, which is also reflected on the reduction of insurance payments.
  • Plamen Milev,
    CONCEPTUAL APPROACH FOR PRESENTING TEXT DATA FROM WEB-BASED INFORMATION SYSTEMS IN STRUCTURED FORM
    Abstract: Data in web-based information systems is of growing interest for analytical processing by organisations. Usually, the text data in this type of systems has an unstructured form. Unstructured data in web-based information systems has... Data in web-based information systems is of growing interest for analytical processing by organisations. Usually, the text data in this type of systems has an unstructured form. Unstructured data in web-based information systems has a very large volume. This implies the application of specific approaches to analytical data processing given their natural unstructured form. The need to present text data from web-based information systems in a structured form is highlighted. The article is dedicated to such issues. The peculiarities of the data in web-based information systems are considered. A conceptual approach for presenting text data from this type of systems in a structured form is presented. Based on the proposed conceptual approach, a model of software solution, which is an opportunity for technological implementation of the conceptual approach, is defined. Emphasis is placed on the growing role of data within the web concept of management decision-making in organisations.
  • Karmen Dimitrov Vranchev
    IMPACT OF DIRECT GERMAN INVESTMENTS ON BULGARIAN ECONOMY
    Abstract: The impact of foreign direct investments on the economy of the host country is indisputable. They affect national production, its volume and structure, trade (imports and exports), the local market and competition, employment and... The impact of foreign direct investments on the economy of the host country is indisputable. They affect national production, its volume and structure, trade (imports and exports), the local market and competition, employment and income, innovation and technological development, etc. Their effects are evident at company (micro), state (macro) and regional levels. The article analyzes the significance of Germany and the direct investments of German origin for our economy, as well as the impact of Aurubis Bulgaria as the largest German investment through direct, indirect and multiplier effects on the metallurgical industry in Bulgaria and the companys role in the economic growth of the country.